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2021 was a significant year fo Germany’s startup scene as it grew seven new unicorns and thousands of startups bagged record amounts of funding.
FREMONT, CA: Ten German entrepreneurs, investors and community leaders are anticipating the following predictions that have in store for the world of tech.
Web3 is likely to become mainstream. It is observed that the brightest minds are leaving their current projects to join the most exciting revolution since the invention of the internet. According to Atomico's 2021 State of European Tech report, crypto investments were five times higher this year than they were in 2020. Total mass adoption, on the other hand, will only occur when the decentralised internet becomes intuitive and simple to use that users do not even realise they are surfing Web3. This is likely to occur when interfaces, user experience and scalability are mastered.
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Business to business startups are anticipated to be the driving force of Germany’s tech ecosystem. In 2022, Germany is set to produce a record number of B2B unicorns that are more efficient than their American counterparts. B2B often necessitates an in-depth industry knowledge: As the competition for talent becomes more fierce, more corporate workers are using their expertise to start their own businesses. With stronger ties being created around the country’s top technical educational institutions, VCs are expected to be more active in scouting these profiles at the earliest stages.
The next prediction is the continuity of the wearable devices booming in the market. The pandemic was a time when several people seized the opportunity to slow down, improve their mental and physical health, and raise awareness of the influence humans create on the environment. Since technology has an incredible ability to connect people’s happiness, consumption and action, wearable gadgets that provide a plethora of untapped options are likely to grow in popularity. This will enable an increase in market penetration and further shape people’s behaviour in positive ways.
Education tech is the next hot investment topic. After years of slow growth and little venture capital invested into edtechs, the pandemic has altered everything and accelerated the user growth and proof of concepts of several startups in that space. Edtech has finally made its way into the classrooms and is no more an extracurricular activity.
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