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SparkPost's concentration on empowering the most sophisticated email senders worldwide has generated steady revenue growth within the last three years and substantially extended its customer base, which includes companies like Zillow, The New York Times, Adobe, Booking.com, Rakuten, and Zynga.
Fremont, CA: SparkPost, the world's largest email sending and optimization platform delivering nearly 40 percent of the world's commercial email, has declared that it has closed $180 million from LLR Partners, NewSpring Capital and PNC Bank to invest in the next era of growth of its market-leading email technology. With the major change to embrace and deploy digital marketing solutions in 2020 and beyond, B2B and B2C enterprises have turned to SparkPost to power their email communications programs, depending on its platform for improved deliverability, user experience, and industry-leading analytics and email data. The investment will help boost SparkPost's next era of growth and product innovation as organizations keep on looking at email as the channel to communicate as well as educate customers and transact at scale in the years to come.
SparkPost's concentration on empowering the most sophisticated email senders worldwide has generated steady revenue growth within the last three years and substantially extended its customer base, which includes companies like Zillow, The New York Times, Adobe, Booking.com, Rakuten, and Zynga. "We achieved the Rule of 40 in the third quarter of 2020 and we continue to perform at this level into the new year. SparkPost's strong results made this growth financing possible," stated Rich Harris, SparkPost's CEO.
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"Email has proven to be the most cost-effective and reliable marketing and customer engagement channel," stated David Reuter, Partner at LLR Partners. "Rich and the entire SparkPost team have built impressive momentum throughout 2020 and our investment will help support company growth and its position as a leader in the enterprise email marketing space. We are thrilled to be a part of their journey to help deliver tangible value and customer success to enterprises globally."
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