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NeoGames (Nasdaq: NGMS) is a global provider of iLottery solutions for national and state-regulated lotteries. The full-service solution from NeoGames combines proprietary technology platforms with the skills and expertise needed to run a successful iLottery company. In addition, the pioneering gaming studio of NeoGames has a diverse range of exciting online lottery games that provide an enjoyable user experience.
Fremont, CA: NeoPollard Interactive LLC ("NeoPollard Interactive" or "NPi"), a joint venture between Pollard Banknote Limited ("Pollard Banknote") (TSX: PBL) and NeoGames S.A. ("NeoGames") (Nasdaq: NGMS), is pleased to announce its first North American digital content partnership with the Atlantic Lottery Corporation ("ALC" or "Lottery"). ALC will have access to NPi's NeoGames Studio collection of top-performing game material for five years under the terms of the deal.
ALC is the sole regulated iGaming provider in Atlantic Canada, and its alc.ca platform now provides a variety of digital games. ALC's Instant Win category accounts for the majority of revenue produced through its online activities across all gaming verticals. ALC will enhance its current services with NPi's catalog of market-proven, award-winning digital games generated by its NeoGames Studio due to this strategic partnership.
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"The Atlantic Lottery is looking forward to collaborating with NPi to improve the great online experience we can provide to players," stated Robert Lalonde, ALC's iGaming Manager. "ALC seeks to provide the greatest digital content possible while operating under a world-class responsible gambling framework that maintains more gaming money in the Atlantic Canada area, benefiting citizens directly. With this new relationship and content integration with NPi, ALC will be able to enhance the game content available online while also increasing our competitive attractiveness to players."
"With our new partners at ALC, NPi is happy to celebrate another first for our firm," stated Liz Siver, NeoPollard Interactive's General Manager. "Our digital content relationship with ALC exemplifies NPi's willingness and ability to tailor our best-in-class solutions to meet the specific needs of each of our lottery customers in order to optimise profitability and charitable contributions. Our Games Studio's interesting and unique game content will definitely increase ALC's online footprint and provide new opportunities to engage new audiences, all while driving overall programme KPIs. We look forward to continuing to work with ALC as it expands its online business and supports revenue generation for communities across Atlantic Canada."
NPi powers the most profitable iLottery solutions on the market today as North America's premier iLottery partner. Through an expansion into the Canadian gaming sector, the firm now supplies iLottery technology platforms, digital game material, and its Power Suite of iLottery services to four (4) US lotteries and one (1) Canadian lottery.
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