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Bling's platform is comprised of a proprietary software development kit (SDK) that provides game developers with a bitcoin rewards system, fraud detection, and user value detection. It was co-founded by Amy Wan Esq., a fintech veteran and securities attorney, and Dan Rice, a veteran software engineer and blockchain and gaming expert.
Fremont, CA: Bling, a platform that enables game developers to give bitcoin rewards, has closed a seed round to grow its team and further develop its platform. The round included a strategic investment by Coinbase Ventures. The collaboration expands on Bling's aim of making money enjoyable by providing a fun and risk-free option for first-time crypto users to enter the market and, when ready, have a dependable partner for crypto custody and exchange. Wavemaker Genesis, Gumi Cryptos Capital, and Blocktower Capital were among the pre-seed investors.
Bling's platform is comprised of a proprietary software development kit (SDK) that provides game developers with a bitcoin rewards system, fraud detection, and user value detection. It was co-founded by Amy Wan Esq., a fintech veteran and securities attorney, and Dan Rice, a veteran software engineer and blockchain and gaming expert.
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In less than two years, the Bling platform has seen incredible organic growth, with over 5 million registered members and over a million monthly active users. The program attracts crypto-curious audiences by allowing people new to cryptocurrencies to own their first bitcoin with no risk. In fact, 70 percent of Coinbase users say they had never opened a Coinbase account before.
"We are pleased to welcome Coinbase Ventures to the Bling family of Investors," stated Miko Matsumura, General Partner at Gumi Cryptos Capital. "Bling has been one of the greatest stories of entrepreneurship I have ever seen, and this financing round brings additional seasoned and strategic investors to the incredible growth and momentum at Bling."
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