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Nexus extends the breadth of banks served by Ascenda beyond its existing top-tier clients in more than 30 countries, unlocking a world-class customer interaction solution for thousands of developed banks and neobanks worldwide pursuing rapid rollout with minimal complexity and cost.
Fremont, CA: Ascenda, the technology company that makes loyalty simple, has declared Nexus, a new rapid launch option for its bank customer engagement solutions, enabled by an innovative zero-integration approach.
Nexus extends the breadth of banks served by Ascenda beyond its existing top-tier clients in more than 30 countries, unlocking a world-class customer interaction solution for thousands of developed banks and neobanks worldwide pursuing rapid rollout with minimal complexity and cost.
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Ascenda's loyalty features can now be implemented in a fraction of the standard Nexus setup time. First in the industry, the latest alternative removes all technological integration, allowing compelling new incentive ideas to be carried out without any resource or time constraints. Time, complexity and expense setup are all reduced by a factor of ten compared to existing industry standards.
Nexus supports Ascenda's full line-up of points-based and cash-back proposals, including OffersHub, the merchant's aggregation site. The full suite of Ascenda's redemption capabilities, ranging from real-time, regular to premium, aspirational rewards, is now available under the new turnkey option.
"Nexus transforms how financial institutions launch rewards propositions, requiring minimal up-front investment and lead-time," stated Mark Mullinix, Head of Strategy & Partnerships at Ascenda. "Its simple and rapid deployment model unlocks vast scalability for Ascenda's suite of customer engagement solutions."
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