Startup City Magazine

Helpchat Ropes-in Deena Jacob as its New Chief Financial Officer

Bengaluru: Helpchat, the Delhi-based personal assistance app that enables the users to get anything via chat, announces the appointment of Deena Jacob as its Chief Financial Officer. She is an Ex-Chartered Accountant and has over 14 years of rich experience in the financial sector.

Speaking about the new development, Ankur Singla, Founder & CEO, Helpchat says, “We are thrilled to have Deena on board. She has a lot of experience in managing finance and for startups, and shares our vision for Helpchat. Adding Deena to the executive leadership team as chief financial officer is sure to set the company ahead to deliver the future of messaging. Her experience at TFS, especially running a multi-city 80 people finance team, would come in handy for Helpchat”.

Excited about her new role, Deena Jacob, the newly appointed CFO, Helpchat proclaims, “I am excited to join the talented, ambitious and vibrant team at Helpchat, who are driven by a passion to bring in true disruption in the way things get done in India. I see immense potential in the goal of Helpchat, to help people get things done faster, in a world where an individual has a plethora of options but is constrained by time availability. I am impressed by the team’s achievements in the past, and I look forward to playing my part, as the company moves into its next stage of evolution”.

Prior to this, Deena was the Financial Head at TaxiForSure and Zansaar. She has vast experience in planning and building high performance teams and also has the affinity to handle compliance and other regulatory issues related to new businesses.


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