Bangalore: Comic and animation startup company, Graphic India, raises $2.8 Million in Seed Funding led by the Chernin Group via Asia-focused CA Media arm. New York-based Start Media, a media investment group also participated in this round along with Backflip Studios founders Julian Farrior and Date Thoms. The company will use funds in rising digital products and apps to develop direct engagement with the growing community of enthusiastic comic book and animation fans in the nation.
Focusing on the leading characters, the redefining Indian digital character entertainment startup Graphic India was founded on 2013 by Sharad Devarajan, Gotham Chopra and Suresh Seetharaman. Graphic India operates as the subsidiary of U.S. comic book company, Liquid Comics and CA Media LP, the Asian investment arm of The Chernin Group, LLC (TCG).
India is home to some of the most creative talent in the world. Therefore, over the next few months, Bangalore based Graphic India will create mythological and superhero characters for the Indian youth market. Graphic intends to champion and its one of the largest and rising demographics in the world. The company targets more than 500 million people who are under the age of 25 and almost 850 million mobile phone users in the country today. The free offerings will be accessible in six dialects, including English, Hindi, and Tamil.
The firm has entered into partnerships with Cartoon Network, Rovio, Mandalay and Lionsgate to license its comics and characters. The company’s stories include, Ramayan 3392A.D., The Leaves and The Sadhu, the Mahabharata and female superhero animation filmmaking; Chakra: The Invincible and others are launched as an animated digital series in YouTube as the firm has entered into partnerships with YouTube.
Rajesh Kamat, COO, CA Media, says “An amalgamation of talent and creativity, the characters, heroes and stories from Graphic India tap into the unique ingenuity and culture of India, but appeal to audiences worldwide”.